Sizing
Sock Sizing Guide
How sock sizes map to shoe sizes across men, women and kids, plus how to build a size run that fits your market.
Sizing Starts With The End User
Sock sizing should not be guessed from a single market norm. A retail brand selling to fashion buyers may need a different size run than a sports program or a children’s line. The goal is to create enough fit coverage to reduce complaints without inflating inventory.
Build A Practical Size Run
The best size run is one that matches how your customers actually buy. Men’s, women’s and kids’ sizing can be consolidated when the design and stretch allow it, but a premium brand should still confirm heel placement, leg length and cuff recovery before approving bulk.
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